I’m a great believer in luck, and I find the harder I work the more I have of it.Thomas Jefferson
A lot of people tend to think that creating a product or service is the hard part. When actually selling and promoting the idea is what really matters.
I`m surprised by the repeated questions by startup founders that tend to focus on: how do I sell my service, how do I get venture funding and how do I build a community.
The Internet has limitless resources on those topics; anything from blogs, websites to documents on those topics, written by salespeople, university professors, internet marketers, and accomplished entrepreneurs.
I think the main problem is that people are feel like there’s a big disconnect between the virtual world and the real world. Because no matter what Your business does you are always creating a connection with real people.
Either its picking up a phone and calling them directly or going to a meetup and networking, your building a relationship and that’s what really matters.
Tweeting, setting up Facebook pages, Instagram feeds and being on all social media platforms don`t do anything, unless you have defined goals and create value for people you interact with.
So go forth, network by helping people & provide a stream of valuable content so that when the right time comes & you decide to launch a product/service, they’ll be there, waiting & trusting you from the start.