Wesley Ross

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All posts in business

Solving for Activation & Retention – Shopify App

Solving for Activation & Retention – Shopify App

Posted on November 21, 2019November 26, 2019Author Wesley RossPosted in business, Shopify Apps

In the previous entry on this project, we took a look at what our users want & what the data showed us we should remove. One thing I didn’t really dive into is how to course-correct for improving activation & retention, two crucial metrics for any software as a service app. As it currently stands…

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Why You should Start a Business on Top of a Marketplace

Why You should Start a Business on Top of a Marketplace

Posted on August 22, 2016October 21, 2019Author Wesley RossPosted in business

Business is Business, software or psychical goods. No matter if you’re selling software, a house cleaning service or beef jerky there are three things you look at: product, price and who you sell it to. What people are willing to pay is easy to determine since for most businesses there’s already competition out there. If…

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How to find a business Co-Founder

Posted on May 1, 2012October 21, 2019Author Wesley RossPosted in business, leadership

The Importance of Testing Business guys that are trying to get into the startup game are a dime a dozen. That’s why is so important to filter through the ones that are all talk, no action.Sure you could probably validate them through references, previous positions held & how well they performed at those. However, why…

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