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All posts in startups

Shareability: The Built-In Growth Lever

Shareability: The Built-In Growth Lever

Posted on October 15, 2024October 15, 2024Author Wesley RossPosted in marketing, startups, Uncategorized

In my last post on mistakes to avoid when building your SaaS, I forgot to include one key aspect you should consider when qualifying your ideas and designing your software for growth: Is it easy to share by design? Marketing Funnels vs Growth Loops A marketing funnel in SaaS refers to a linear process where…

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Your First SaaS Product: Key Mistakes and How to Avoid Them

Your First SaaS Product: Key Mistakes and How to Avoid Them

Posted on August 3, 2024August 3, 2024Author Wesley RossPosted in business, startups

Starting a new business is always tough, there are so many unknowns, so many things that can go wrong, and most importantly is the problem you’re solving an urgent problem that the right target audience is willing to pay for right now? That’s the main thing that people usually get wrong, you can start out…

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Lessons Learned at DreamIt Ventures Accelerator

Lessons Learned at DreamIt Ventures Accelerator

Posted on March 30, 2014October 21, 2019Author Wesley RossPosted in startups

Have a Solid Plan Before coming into the program I would highly stress putting together a comprehensive product roadmap for the duration of the program as well as 2 months after. Start by splitting the upcoming 3 months into individual weeks & writing out goals both for the tech side (development, design, UX etc.) of…

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Steve Blank Fireside Chat at AlleyNYC

Steve Blank Fireside Chat at AlleyNYC

Posted on September 26, 2013November 25, 2019Author Wesley RossPosted in startups

Tonight I had the opportunity to sneak into a sold-out event at AlleyNYC , organized by Startup Grind. The guest of the evening was the one and only Steve Blank, the godfather of “Customer Development” & author of Four Steps to the Epiphany as well as The Startup Owners Manual. In most startup circles he`s regarded as the catalyst to all…

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